Director of Sales & Customer Service
POSITION TITLE: Director of Sales & Customer Service
REPORTS TO: CEO
LOCATION: The Woodlands, Texas
POSITION: Full-Time
NorthSky was founded in 2024 in The Woodlands, Texas, and is a streamlined, eCommerce-forward, innovative B2B MRO distribution platform. Our mission is to save businesses money on the products they need most, without sacrificing quality. We accomplish this through deep partnerships with manufacturers around the globe, reducing links in the supply chain, and a simple, easy-to-navigate e-commerce platform focused on small and medium-sized businesses. As a rapidly growing startup, we offer exciting growth opportunities that allow you to make a direct and long-term impact on both our business and the broader MRO industry.
The Director of Sales & Customer Service at NorthSky will be a key member of the executive team, responsible for defining, executing, and scaling the company’s sales vision. In this role, you will lead and expand our national B2B sales efforts, build and mentor a high-performing sales team, and drive measurable revenue growth in the MRO space.
You will develop a go-to-market strategy focused on small to mid-sized business customers while optimizing a data-driven sales funnel. This role demands a strong player-coach mentality — you will be responsible for shaping both strategy and hands-on execution in a startup environment. You must have a deep understanding of industrial procurement processes, the ability to navigate complex buying cycles, and experience selling through both digital and direct channels.
Sales Leadership & Strategy
- Define and own NorthSky’s sales strategy to meet aggressive growth goals across the SMB and mid-market segments.
- Develop scalable sales plans, including territory development, channel strategy, and performance forecasting.
- Set clear performance expectations and establish quarterly goals for sales leadership and individual contributors.
- Serve as a strategic partner to the CEO and executive leadership in all revenue-related discussions.
- Act as main point of contact for large customer leads and potential National Account customers
- Build, lead, and scale an outbound Field Sales team, including recruiting top-performing sales talent and establishing effective onboarding, training, and enablement programs.
- Design, launch, and manage an incentive compensation and commission structure that aligns with business goals and motivates high performance.
- Define and track performance against key sales KPIs, including:
- New customer acquisition
- Revenue growth
- Customer retention
- Conversion rate by lead source
- Sales cycle length and pipeline velocity
Customer Service Leadership
- Establish and execute a vision for a best-in-class customer service operation aligned with NorthSky’s commitment to ease of doing business.
- Coach, and lead the Customer Service team, fostering a service culture centered on responsiveness, accuracy, and customer satisfaction.
- Set and monitor key customer service KPIs, such as:
- First response time
- Time to resolution
- Net Promoter Score (NPS)
- Order accuracy and fulfillment support metrics
- Implement tools, systems, and workflows to streamline customer service operations and improve internal collaboration across sales, operations, and logistics.
- Recruit, onboard, and develop a high-caliber sales team capable of winning new business and nurturing customer relationships.
- Implement sales training programs and performance management frameworks that drive accountability and skill development.
- Create a collaborative, high-energy sales culture that emphasizes customer value, integrity, and long-term success.
- Coach regional and inside sales teams through complex deals, customer objections, and pricing strategies.
- Own the entire sales pipeline from lead qualification to deal closure — designing processes that are efficient, repeatable, and measurable.
- Evaluate and deploy sales enablement tools to increase productivity (e.g., playbooks, scripts, proposal templates).
- Collaborate with marketing to align on campaign goals, lead handoff processes, and feedback loops from customer interactions.
- Partner with operations and customer success to ensure a seamless post-sale experience and maximize LTV.
- Identify and evaluate new business opportunities, including underserved customer segments, new regions, and vertical markets.
- Build and execute an outbound prospecting strategy that complements inbound growth efforts.
- Strengthen key customer relationships through executive sponsorship, strategic negotiations, and value-added consultation.
- Understand customer needs and market dynamics to influence product roadmap and pricing structures.
- Establish sales KPIs, dashboards, and reporting cadence for all levels of the organization.
- Leverage CRM data (Salesforce/HubSpot) to identify trends, forecast revenue, and track rep performance.
- Regularly report progress to executive leadership, providing insights into challenges, opportunities, and resource needs.
- Continuously iterate on sales strategy based on data, feedback, and evolving customer behavior.
- Total revenue growth (monthly, quarterly, annual)
- Net new customer acquisition
- Sales team quota attainment
- Pipeline velocity and health
- Win/loss rates
- Customer retention and renewal rate
- Average deal size and margin
- Bachelor’s degree in Business, Marketing, Sales, or related field (MBA or advanced commercial training is a plus).
- 10+ years of progressive B2B sales leadership experience, preferably in MRO, industrial distribution, or a related vertical.
- Demonstrated success scaling a sales organization in a high-growth, entrepreneurial company.
- Deep understanding of B2B sales cycles, industrial procurement processes, and eCommerce-driven customer journeys.
- Hands-on experience building sales infrastructure, including CRMs (Salesforce, HubSpot), automation tools, and reporting frameworks.
- Exceptional leadership and communication skills — able to influence across the organization and externally with customers.
- Data-driven and analytical, with the ability to make strategic decisions based on pipeline metrics, conversion data, and performance analytics.
- Willingness to travel domestically as needed to build customer relationships and support team growth.
NorthSky offers a competitive and comprehensive benefits package designed to support your well-being and success:
- Competitive base salary + performance-based bonus structure
- Health insurance (medical, dental, vision) for employees
- Generous PTO policy and paid holidays
- 401(k) with company matching
- Entrepreneurial, high-performance work culture
- Opportunity to make a direct impact in a fast-scaling business
At NorthSky, we embrace a fast-paced, performance-driven environment rooted in collaboration, innovation, and accountability. We encourage open communication, experimentation, and continuous learning. The Director of Sales & Customer Service will be a cultural leader — someone who not only drives numbers but champions values that foster trust, ambition, innovation and resilience.
DIVERSITY & INCLUSION
At NorthSky Supply Inc., we are committed to fostering a diverse, inclusive, and equitable workplace where everyone feels valued and empowered to contribute. We are proud to be an Equal Opportunity Employer and consider all qualified applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other legally protected characteristic.
If you require reasonable accommodations to participate in the application or interview process, please indicate your needs in the application, and we will be happy to assist.